Have you ever felt the need to ask a question about a product you are
shopping online from the online retailer directly, just like you would do if
you were in an open mall?
If yes, welcome to the 3 dimensional Web. The 3 dimensional Web is all about
the ability to interact with the content provider/ product seller about the
Today's web experience provides very little to interact with the content
provider about their offerings. It is a perfect 2 dimensional web - You as a
buyer and they as a seller.
I am going to talk about adding the 3rd dimension to the web experience in my
talk at AJAXWORLD east at NYC. The topic of the discussion is "Context Driven
Checkout the slides at http://ajaxworld.com/event/session/464
Please join me for a healthy discussion on this topic if you happen to be
The current web provides a two dimensional user experience. A user has to
interact with 2 dimensional objects in a browser. This experience is so much
frustrating that some users are turning back to old way of doing business -
go offline and call the live person.
A study by Forrester Research just found that for online travel web site
This is no different for other web users. The fact is link based navigation
is orthogonal to human nature. The human mind excels with interaction. We
humans love interacting and need interactive user interface. When I say
interactive, it do... (more)
Those who understand e-business know that the Internet has forever changed
the business world. More and more successful companies are harnessing and
exploiting the power of the Internet to maintain a competitive advantage.
Although e-business offers great opportunities, it also demands fundamental
changes in the way business is conducted, especially in terms of the
Using the Internet for advertising, sales, and customer support Presenting a
new form of direct customer relations Providing new roles for intermediaries
Implementing major changes in products and services